There are eight venues: SP Tool & Incentive Exhibition, Store Performance Exhibition, Sales Promotion Support Exhibition, Advertising Product Exhibition, Printing Promotion Exhibition, Original Food & Beverage Exhibition, Specially Planned Sustainable Novelty Corner, and New Lifestyle Goods Special Corner. It consists of areas. There are also plans to increase the satisfaction of visitors, such as the award ceremony and winner presentation of the annual Japan Promotion Planning Contest, a special exhibition corner where products related to sustainability are gathered together, and a special lecture on the theme of sales promotion, advertising, and marketing. Many are available. PI Show Official Website https://www.pishow.com/65pi/ Guidelines for Countermeasures against Coronavirus Infectious Diseases https://www.pishow.com/65pi/covid-19.htm Bring your invitation ticket to the venue The first 300 people will receive an original notebook every day during the exhibition period. Please come early.
・ Date: April 14, 2022 (Thursday) 14: 00-15: 30 ・ Venue: Special stage in the PI show venue Among the many promotions that took place during the year 2021, it was planned to be excellent and sold. We will give the honor of the contest to the planning that has achieved remarkable achievements even in the scene of. The award ceremony and presentations by the winners will be held at the special venue on the day of the event. This is a valuable opportunity to hear the live voice of the “person in charge” who is a successful example of the campaign. The Grand Prix Award will be decided based on the results of online voting, same-day voting, final voting by the judges, and judging, and will be announced at the awards ceremony. We are currently accepting online voting, so we look forward to your voting. In addition, each person will vote once.Award-winning project * Implementing company / organization name in alphabetical order ★ "Oi Ocha Tea Field Express" Implementing company: ITO EN Advertising Agency: New Horizon Collective GK ★ "Green tea sales No. 1 * Thank you! Implementing company: Suntory Foods International Co., Ltd. Advertising agency: HAKUHODO DY MATRIX Co., Ltd. ★ "Aron Alpha Twitter Follow & Retweet Campaign" Implementing company: Toa Gosei Co., Ltd. Advertising agency: Yomiuri Advertising Co., Ltd. ★ "Together with everyone! # "Cheers with Cork Campaign" Implemented by: Japan Coca-Cola Co., Ltd. Advertising Agency: Dentsu Co., Ltd., IMJ / Accenture Co., Ltd. Japan Co., Ltd. Regional Campaign Special Award ★ "National Treasure Usuki Stone Buddha General Election 2021" Implementing Organization: Usuki City Tourism Association Cooperating Company: Usuki City Buddha Church, Usuki City Board of Education, Usuki City Jury Special Award ★ " Miso juice becomes free with mugs! "Mug MISO" Instagram posting campaign "implementing company: Marusan Eye Co., Ltd. Advertising agency: Micro Dream Co., Ltd.* The photo shows the state of last year.
Currently, the effects of the new coronavirus infection are about to significantly change our lifestyle. As an initiative of society as a whole, there is a demand for infectious disease goods that have never been seen before, not only in daily life but also in the field of business. At this Premium Incentive Show, we are looking forward to your visit with a concentrated exhibition of the most needed timely products. "SDGs" are one of the new global standards in corporate management. "Sustainable" initiatives that continue to develop while balancing environmental protection, social benefits, and economic benefits are now permeating each industry as a business keyword. Against this background, the PI show will set up a special project "Sustainable Novelty" to disseminate products and services that consider people, the environment, and society in the sales promotion industry at each exhibition booth and special exhibition event "SUSTAINABLE SELECTION". increase. At the venue this time as well, we will hold the "SP Tool Contest" where the popular premium novelties gather together and the "New Lifestyle Goods Contest" for various countermeasure goods corresponding to the new lifestyle. It is a must-see as the exhibitors' recommended new products will be gathered. For all special lectures, you can select "Venue Attendance (with materials)" or "Online Live Attendance". * Please contact the secretariat if you would like to cover the special lecture. ■ Outline of the exhibition ・ Name: 65th International Premium Incentive Show Spring 2022 ・ Theme: The key to V-shaped recovery Sales promotion tools that move things, move the economy, and move the times ・ Date: April 13, 2022 (Wednesday) ) ・ 14th (Thursday) ・ 15th (Friday) * 13th and 14th ⇒ 10: 00-18: 00/15th ⇒ 10: 00-17: 00 ・ Venue: Tokyo Ikebukuro ・ Sunshine City Bunka Kaikan Building Convention Center / Sponsor: Business Guide Co., Ltd. ★ Click here for Premium Incentive Show