Toppan Printing Co., Ltd. (Headquarters: Bunkyo-ku, Tokyo; President: Hideharu Maro; hereinafter referred to as Toppan Printing) has launched a special product matching service that uses smart glasses to match producers with retailers/restaurants. Developed “Product Virtual Business Meeting Service”. A demonstration experiment will be conducted at the “Food Store Solutions Fair 2021” to be held on December 2nd (Thursday) and 3rd (Friday), 2021. The "special product virtual business meeting service" is a service that displays images of farms, fishing ports, etc. in real time on remote tablet terminals through smart glasses worn by producers. By using this service, producers can directly explain their commitment to retailers and restaurants through the images of smart glasses, and retailers and restaurants can purchase the products they want on the tablet. can. This initiative will be implemented as part of the "Osaka Smart City Partners Forum," in which Toppan Printing serves as a coordinator in the field of "inbound and tourism revitalization."
Demonstration of “Specialty product virtual business meeting” in Fujiidera city (upper) Products created by matching farms and restaurants in Fujiidera (lower) © TOPPAN INC.
In the distribution of local specialty products, the lack of systematization of distribution channels for agricultural products and marine products that are produced in small numbers and that take advantage of the producers' preferences has become an issue. On the other hand, there are many retail stores and restaurants that want to sell/provide their particular agricultural products and marine products directly at the store instead of at the market. Under these circumstances, Toppan Printing has developed a new "special product virtual business meeting service" as a member of the "Osaka Smart City Partners Forum". Utilizing this, we will hold a business meeting for the purpose of matching producers and retail stores / restaurants. We will support collaboration between local specialty products and retail stores and restaurants. At the same time, through this initiative, we aim to revitalize the local economy as a preparation for accepting tourists after the end of the new coronavirus infection.
・It is possible to hear the charm of special products from the perspective of the producer The video of the farm and fishing port sent from the smart glasses worn by the producer is displayed in real time on a tablet in a remote location. Since it is displayed, you can experience the charm of the special product with a sense of presence as if you were there. ・Mutual communication with the producer is possible by operating the tablet screen At the same time as the tablet screen is touched, the touched part is also displayed on the smart glasses. This makes it possible to communicate with each other while viewing the same image and giving instructions such as "Is this fruit ripe?" ・Implementation of a color judgment mode that displays only the specified color of special products Quantifies the color of agricultural and marine products displayed on the tablet, extracts and displays only the specified numerical value (color) Equipped with a "color judgment mode" that allows you to We support product selection such as "the best time to eat" based on the coloring from a remote location.
| Date and time | December 2, 2021 (Thursday) to December 3, 2021 (Friday) ( 11:00-15:00 each day) |
| Venue | "Food Store Solutions Fair 2021" (Organizer: Nippon Shokuhin Shimbun Kansai Branch) Intex Osaka 1 Building No. 2 1-5-102 Nankohoku, Suminoe-ku, Osaka-shi, Osaka |
| Booth name | Discover the charm of South Osaka in a virtual |
| Demonstration content | ・ Verification of the UI and usability of the "special product virtual business meeting" service Live from Tajiri fishing port in Senshu (cooperation: KIX Senshu Tourism Bureau) We will relay the state of the fishing port and use smart glasses to convey the types of marine products and their specialties to the venue. In addition, restaurants in Fujiidera City (cooperation: Fujiidera City, Haremachi Fujiidera) will also broadcast and introduce original products. We will verify whether quality information can be communicated remotely. This demonstration was realized through corporate matching by Resona Bank, a participating company of the Osaka Smart City Partners Forum. |
Toppan Printing will proceed with the demonstration of the “specialty product virtual business meeting” service, aiming for full-scale provision in April 2022. In addition, as a coordinator in the field of "revival of inbound tourism and tourism" at the "Osaka Smart City Partners Forum", we will collaborate with member companies/universities and develop various solutions to solve local issues using technology. .
The Osaka Smart City Partners Forum was established in collaboration with companies, civic tech, municipalities in Funai, etc. as a promotion system for the realization of the "Osaka model" smart city. Coordination and theme-based workshops that connect companies with companies that have solutions for visualizing and solving problems faced by Osaka Prefecture and prefecture municipalities, such as the declining birthrate, aging population, population decline, and post-corona, and the administration. We will promote efforts to realize the “Osaka model” smart city by holding seminars and disseminating a wide range of information related to Osaka's smart city promotion.・Osaka Prefecture (Osaka Smart City Partners Forum Secretariat) https://smartcity-partners.osaka/about-us/・Fujiidera City, Osaka Prefecture https://www.city.fujiidera.lg.jp/index. html・General Incorporated Association Haremachi Fujiidera https://www.city.fujiidera.lg.jp/soshiki/shiminseikatsu/kankou/11432.html・General Incorporated Association KIX Senshu Tourism Bureau http://welcome-to-senshu. jp/・Nihon Shokuhin Shimbun Co., Ltd. http://info.nissyoku.co.jp/・Resona Bank, Ltd. https://www.resonabank.co.jp/
* Product and service names mentioned in this news release are trademarks or registered trademarks of their respective companies. * The information contained in this news release is current as of the date of the announcement. Subject to change without notice.More
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